People are more likely to visit your website if it appears at the top of the Google search results. The procedure of getting your website to rank well on Google, without having to pay Google any money to put you there, is known as search engine optimization (SEO). These organic search results are produced when someone types something into Google that is relative to your website. So how do you get your website to the top of Google? Here are 5 simple tips.
1. Your Keywords
Your keywords are the most important factor to help you get your website to the top of Google. These are the words that someone will type into Google when they are looking for information, products or service related to your online business. There is a high level of competition for basic one word keywords so if you use specific keyword phrases of two words or more you are more likely to get on the front page of Google.
2. Update Your Content On a Regular Basis
When someone types a word or phrase into Google, it will search its index and provide results with the most relevant web pages listed first. Google wants to deliver its users with the latest information. If your website content has not been kept up to date for months, it may be regarded as no longer relevant.
3. Use Keyword Descriptions On Your Images
Despite the fact that Google can’t ‘read’ images, it can read the descriptions that you give the pictures, images and photographs on your website. An ‘alt image tag’ are the words that your website visitor sees when they move their cursor over an image on your website. Google can also read those words so ensure you label your images with your keyword.
4. Links To And From Your Website
The links that go to and from your website to other websites is seen bu Google as a sign of the reputation and value of the content on your website. To get your website to the top of Google you need to have links from quantity websites to your website. Also create links from your website to these reputable websites. Additionally, link to other pages in your website using a keyword as the anchor text. Anchor text are the highlighted words that when clicked, will link to a specific webpage.
5. Publish Content That People Will Find Useful
Even if your website does get to the top of Google, if somebody doesn’t click on it, then you really have achieved nothing. Your website has to provide useful information for people to actually be able to read and understand. Ensure your meta deception text encourages people to click on your link. This is the line of text listed below the title of your page when it’s listed on Google. Despite the fact that it does not help to get your website on the front page of Google, these words that could make the difference between somebody clicking or not.